AusFleet is a leading fleet management organization helping councils and companies in Australia manage their logistics and telematics. The handle everything from vehicle hire, all the way to vehicle servicing. This has shown to be a fantastic industry to work with so far.
AusFleet - Fleet Management
Project Overview
Joshua Crompton (a director) reached out to me through email in hopes of bringing light to AusFleet’s fantastic brand and targeting new customers across Australia and South East Asia.
At first, we thought time zones could have been a concern for us being on different sides of the planet, but this misconception was quickly shot down, as it turns out, this was a fantastic partnership for the time I was working with AusFleet.
Joshua was really set on investing into this website to give across a really professional, aesthetic brand image.
With this in mind, I decided to add a few elements that would really make the brand stand out. Two big things I invested in were a custom font, built just for AusFleet, as well as custom illustrations that would be a fantastic alternative to stock imagery.
On top of this a few design features I decided on were: Gradient effects for both headings and buttons, gradient outlines for stock images and screenshots, and another huge thing, the flip & hover effects I added to get more text and information onto the page without taking up too much space.
With a fantastic-looking website ready to convert visitors into customers, we had to deal with getting some traffic to the website. I actually completed this task myself, but recently, B&RS has introduced a partner who has extensive expertise in SEO and marketing for our clients.
Currently, AusFleet is ranking number 1 in very high-quality, high-traffic keywords, including Australia Fleet Management.
"Jacob is easy to work with, delivered everything to a high quality, on time and to expected budget. Would recommend."
